Tag: marketing
Advertising, Marketing, PSF
Does your marketing and advertising show you off or show you up? The other day, at a networking meeting, I was handed two ‘scraps’ of paper, roughly cut out with scissors. Admittedly I am over critical, but when I commented, politely, that they could probably use some... 
Direct Mail, PSF, SME
The cost of not doing it may be more! A few weeks ago my brother’s birthday card failed to arrive. I had included it in the same envelope as his christmas card (saving postage). Even though I had sent it in plenty of time (I was quite pleased with myself) he thought... 
Business Christmas Cards, PSF, SME
5 Excuses NOT to send Business Christmas Cards for clients this year…. Sending Business Christmas Cards can be a chore for many reasons. Every year I aim to get it all done in September but it’s like a tax return, not logging in until January 31st! Every year I... 