Free Pitching? – You mean Work For Free
Why would you work for free? Years ago in the design industry, free pitching was normal and expected. Hours were spent producing mock ups of products or presentation boards to win new accounts. In larger companies it is still often common practice. This is really a...
What Does a Graphic Designer Do?
A Graphic Designer puts together images and text to produce media that communicates a message. A client who is selling a product or a service will commission a design project. They will be looking to attract the right target audience. A graphic designer develops ideas...
Snow Blindness and White Space
It’s called a “White Out” There we were on the ski lift, we couldn’t see the ground let alone the ski slope! Everything was just a white space, swirling flakes of soft cold fluffy stuff! Skiing off the top of the slope into the whiteness was surreal...